Crises don’t just unfold — they take shape online, often long before they reach your boardroom. Whether it’s a product issue, infrastructure failure, or policy backlash, today’s disruptions are accelerated — or even created — by the narratives surrounding them.
Logically gives you the clarity to stay ahead of these moments. Our AI-powered platform surfaces the first signals of narrative risk, tracks how stories evolve across the digital ecosystem, and shows you who’s influencing them — so you can act before they spiral.
From false claims to coordinated backlash, we help you respond with speed, confidence, and context. Because when the story breaks, your response shouldn't be reactive — it should be ready.
Why Logically? — Common Scenarios We Support

How can Logically detect narratives that turn minor outages into reputational threats?
We track emerging conversations — even in niche spaces — and forecast which ones are gaining traction. You’ll see which stories could become headlines.

Can Logically identify sentiment shifts tied to service disruptions or critical incidents?
Yes. Our system monitors tone, reach, and velocity of sentiment across regions and audiences to show where confidence is starting to slip.

How does Logically help when misleading information or speculation is fueling a crisis?
We isolate the source, intent, and spread of false narratives, giving you clarity on how to respond, correct, or contain the story.

Can Logically support crisis comms during high-pressure moments?
We provide timely visibility into how narratives are evolving so you can align messaging, coordinate teams, and avoid information gaps.

What about pre-crisis indicators — can Logically show us early warning signs?
Yes. We surface low-signal, high-risk narratives that might otherwise go unnoticed — the kind that become tomorrow’s crisis if left unchecked.

Can Logically identify influence networks shaping crisis perception?
Absolutely. We map which voices are amplifying disruption (and whether they're human!), where communities are engaging, and the pressure building — so you know where to intervene.
Discover How It Works
See how Logically helps organisations read between the story lines. Our platform reveals how crises form and spread online — and helps you respond before it becomes headlines.
Our Latest Resources
With advanced AI-driven research and deep subject-matter-expertise, Logically provides in-depth foresight to address today’s most pressing information challenges. Explore some of our investigations to see the power of Logically’s intelligence in action.
Schedule your Consultation
Let’s talk about how Logically can help your team track narrative threats and respond before disruption becomes damage.