Public Relations
Foresight-Driven Intelligence for Reputation Partners and Crisis Experts
Request a demoFor today’s top PR and Crisis firms, the brief is bigger than ever: protect brand equity, track reputational risk, support bold campaigns—and stay ahead of public perception in a fragmented, high-pressure environment.
Logically partners with leading communications consultancies to provide the signal clarity and narrative foresight they need—without compromising creativity. Our AI-powered platform surfaces sentiment shifts, backlash signals, and coordinated influence activity across digital platforms and fringe spaces.
Whether your team is guiding a campaign through cultural sensitivities, managing a high-profile client during crisis, or pitching strategic counsel to win new business, Logically enables smarter risk anticipation—and more confident, creative execution.
Key Benefits of Working with Logically
Narrative Trajectory Foresight
Go beyond traditional social listening. Logically detects narrative momentum—tracking how stories form, escalate, and where they could break next.
Multi-Client Risk Visibility
Track evolving risk environments across multiple clients simultaneously. Prioritise by threat type, velocity, or platform impact to guide action.
Misleading Commentary & Boycott Detection
Surface early signals of narrative threats—whether misrepresentation, polarising narratives, or boycott discourse—and get ahead of reputational fallout.
Campaign Impact & Message Risk Assessment
Support creative and comms teams with classified sentiment data, showing what landed, what’s misaligned, and what risks triggering audience fatigue or backlash.
Fringe-to-Mainstream Risk Tracking
Logically’s unique data footprint spans mainstream media, public social, influencer activity, and fringe digital spaces—helping you identify pressure before it hits the headlines.
Use cases
Client Reputation & Crisis Readiness
Deliver client counsel based on timely narrative signals and risk classification. Equip your teams with evidence to drive messaging pivots, leadership posture, or stakeholder reassurance.
Campaign Safeguarding & Sentiment Testing
Assess how campaigns are landing across audience groups, issue spaces, and platforms. Detect risks early—before paid media spend or visibility scales a misaligned message.
Narrative Escalation & Boycott Risk Monitoring
Monitor brand mentions tied to contentious issues or activist movements. Logically classifies the threat type and trajectory—so your clients don’t walk into narrative firestorms unprepared.
Thought Leadership & Executive Visibility Auditing
Track how CEOs, founders, or spokespeople are being referenced online. Help manage executive visibility by identifying exposure risks or credibility gaps.
Pitch & New Business Intelligence
Use Logically’s platform to surface smart, data-driven insights in pitches. Show prospective clients where narrative risks are forming—and how your firm can pre-empt them.
Discover How Logically’s Platform Empowers PR Success
Logically delivers narrative intelligence to support strategic counsel, campaign resilience, and multi-client risk oversight. From briefing memos to executive protection plans, we help PR firms advise with clarity—and act before reputational risk accelerates.
Our Latest Resources
With advanced AI-driven research and deep subject-matter-expertise, Logically provides in-depth foresight to address today’s most pressing information challenges. Explore some of our investigations to see the power of Logically’s intelligence in action.
Schedule Your Consultation
Let’s talk about how Logically can support your work across reputation, crisis, insights, and new business. From global brands to high-risk categories, we help comms professionals act with confidence—and stay one step ahead of the story.